Creative Ideas for Engaging Your Trade Show Audience

March 22, 2016

How many times have you read an article telling you that the best way to engage your audience is by greeting them, having strong communication skills and standing just outside your booth?

Don’t get us wrong, that’s good advice, but sometimes it’s just not as simple as that. Attendees expectations are rising, and at some shows simply saying hello and giving a sales pitch isn’t going to cut it. So to help you start thinking outside the box, below are a few not-so-obvious ideas for engaging your audience…

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